Two good friends started Nordgreen in response to high-priced designer offerings. In today's market, if you want outstanding design and quality, designer options are your best option. That is if you can shell out hundreds of dollars for the watch.
We wanted to challenge this business model. Why couldn't you have quality and outstanding design at a more reasonable price tag? We found that the best way to do this was to focus on quality first and features second.
We took the Scandinavian principle of Hygge as our inspiration. This concept is centered on simplifying everything. We asked one of Europe's top designers, Jakob Wagner, to embody this principle in his designs.
His designs exceeded our wildest expectations. They mix simple elegance with pure functionality.
We take our responsibility to our clients seriously. We never compromise.
We focus on outstanding customer service because our customers are the reason that we’re in business. Too many companies forget that as they become more popular. We never will.
Part of our commitment to customer service means always choosing design excellence. After all, what’s life without great style?
The best designs in the world are nothing without dedicated craftsmanship. High-quality products are central to our design philosophy. We use the best components and hand-assembled. We offer a full two-year warranty too.
Design and quality, in turn, mean nothing if you can’t afford to buy them. That’s why we pared down the design so that you're getting high quality at a reasonable price.
Central to our philosophy is to make the world a better place. Would you like to help us with that? All you need to do is to buy a timepiece. Then you’ll be given a choice of which of our three charities you’d like to support.
Is it the outstanding design, the great value for money, or the high quality? We like to think it’s all of those things rolled into one. Let’s take a closer look at the components that we use.
Without a high-quality movement, your watch won’t keep time properly. Miyota produces the best movements, so it was a natural choice to partner with them.
Sapphire glass is the best mineral glass available. It’s resistant to scratches and knocks. Sapphire glass is what mobile phone manufacturer’s use.
We also wanted to introduce a range of interchangeable straps. Our bundles give you great deals on your new watch and straps to match. Swapping out the straps changes the look of your new timepiece. Choose the perfect combination with our Bundle Builder.
Our Strap Selector Tool ensures that you always get the right strap for your watch.
Not sure whether to select a leather or stainless steel strap? Get both and save up to 20% on your order.
Our models are all water-resistant up to 3 atmospheres of pressure. You can’t go swimming with the watch on, but if it gets splashed with or dropped in water, it’ll be fine.